For Sale by Owner.  This sign shows up everywhere, even in the Palm Harbor, Dunedin and Tarpon Springs areas.  Homeowners believe that they are saving a lot of money and getting lots of market exposure when they get some realtor to list their house in the MLS and then never hear from that agent again.  They get no real support, no representation, no marketing help, no negotiation knowledge and they get to take all the phone calls for showing their homes, whether the "buyer" is qualified or not.

Licensed realtors screen out the unqualified buyers, they handle the phone calls and the showings, they do the marketing and the negotiation to protect the seller with the laws and other business realities involved in such a large business transaction.  Realtors market their listed houses to more than just the MLS and depending on their brokerage, may have a very significant internet presence beyond that available to the MLS.  The realtor knows the market value of a house, not the personal "memories value" of a house, and thus can negotiate accordingly with a buyer.

A key bit of information that fsbo's often overlook is the commission factor.  They think that buy having their house as a For Sale by Owner, or listed in the MLS by an agent they will never see again, that they are saving a ton of cash.  Well, to attract a buyer they pay a commission to the buyer's agent, which is usually about half of the full commission.  Then, either the buyer's agent has to take on the workload of what should be the seller's agent, or the seller has to do the work, or hire an attorney.  If the buyer's agent takes on this workload, the interest of the seller is coincidental, because the buyer's agent is working for the buyer's best interest.  By the time all is said and done, including aggravation, the savings is non-existant.  In fact, when a licensed real estate agent represents the seller and deals with the buyer's agent, according to the National Association of Realtors, the seller realizes about 13% more NET profit than relying on For Sale by Owner only.

This is typical nationally, and is repeated in the Palm Harbor, Dunedin and Tarpon Springs area.  Do yourself a favor, list your home with a licensed realtor.